Thursday 1 January 2015

Styles of Music Video

Narrative 

When a music video follows a certain storyline is called a narrative based music video. It is common to do in the music industry, it helps the audience relate and engage with the meaning of the song. Romantic songs usually take up this stance.





The music video follows young love to adulthood.  Having the same colour eyes perhaps represents how they are soul mates, connected on a deeper level.  The female sings not just love, but resentment and pain… “I don’t wanna fall in love.” This song is like the after effect of heartbreak, and betrayal. The woman who the male sleeps with towards the end becomes an object of desire, “its strange what desire can foolish people do,” which was the ultimate downfall of the relationship.  Visually seeing this encourages the audience to relate and sympathise with the main female. The other female somehow looks like she cannot be the one the man loves, but succumbs to sleeping with him anyway. The man tries to grab the woman he loves, but she breaks away. She lets go – she wants to detach herself from love.


Cinematic 

Cinematic has a similar approach to narrative but there is a film quality to it. Often, there are clips of a movie incorporate into the music video to make it look more realistic. An example of this Eminem's lose yourself.





Studio Based

It's rather self explanatory - music videos based at a studio, most are performed in s stylish way.




Intertextuality 

This is when a music video refers to other texts, "Walks like Rihanna," imitates Back Street Boys and Take that.



Parody


Pastiche




“As Live”





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